Customers
Trusted by teams who need clarity, consistency and better conversions
FLG is the lead conversion system built for small UK teams.
Businesses across the UK rely on FLG for a sales process they can trust.
From sole traders to established firms, our customers choose FLG because it keeps their day organised, their communication consistent and their leads moving.
Who we support
If missing a follow up means losing a customer, FLG is built for you. FLG works especially well for teams who:
- Handle regulated or advisory-led sales
- Need a clear, repeatable process
- Rely on timely follow ups
- Want to stay compliant without extra admin
- Manage leads from multiple channels
- Have small teams juggling multiple roles
Industries using FLG today
We support service-driven, high-consideration sales teams across:
- Financial services and insurance
- Home improvement and renewable energy
- Legal services, wills and estate planning
- Utilities and telecoms
- Education and training providers
- Travel and lifestyle services
- Specialist advisory and B2C sales teams
- Property services and estate agencies
Case Studies
Real teams. Real outcomes. Real improvements.
New department places FLG at the heart of operations
FLG transforms national legal services firm
FLG boosts lead-to-sale conversions by 36%
How SalesFuel scale with FLG at the centre of their workflow
Outcome: Reliable, high-volume lead handling with automated communication doing the heavy lifting.
Centurion streamline their client journey with FLG
Outcome: Reduced admin and a smoother experience for clients from first contact to completion.
First Thought Financial Services unify their mortgage and insurance leads
Outcome: One clear journey for every lead, bringing multiple services into a single, consistent process.
5000+ UK users. 4.8 stars. One clear verdict. FLG works
FLG Business Technology
4.8
90 Reviews
Highly recommended
Mercia Electrical have been using FLG for the few years now and have recently renewed our subscription. We have always been happy with the service and system provided, but during the renewal process, FLG have really excelled. A special thank you to Ava- Projects and implementation manager, who has supported us through all amendments and updates. Giving guidance and suggesting new ways of working that FLG can offer to benefit our business model. As a result, we are now in the best place we have ever been to manage our sales, customers, inbound enquiries and post sale processes. Highly recommend to other businesses who are looking for an easy to use CRM system to streamline their process and reduce admin time.
Ava has been beyond five stars
Ava has been beyond five stars. She has guided me, placated me, made excuses for me but, most of all, has convinced me yet again that FLG is a truly unique company that looks after its clients as we all wish to do. I have been with FLG for several years and they have always served me well. Ava is a prime example of this where nothing has seemingly been too much trouble - even me! Thanks you - you are the very, very best Ava.
I wanted to take a moment to express my…
I wanted to take a moment to express my deepest gratitude for Ava's outstanding service during my implementation. Ava went above and beyond at every step, offering invaluable support and guidance. Her willingness to assist, often going out of her way to ensure everything ran as smoothly as possible, truly made a world of difference. Not only did Ava provide exceptional technical support, but her training sessions were incredibly effective and tailored to my needs. Thanks to her, I feel more confident and capable in my work than ever before. Her clear explanations and patience have made a lasting impact, and I know I'll carry these skills forward. I will genuinely miss working with her, and I would recommend Ava without hesitation. Her professionalism, expertise, and dedication have been an incredible asset, and I am truly grateful for everything she has done. Thank you, Ava, for all your help – you’ve been a key factor in making this process a success!