How we use FLG to onboard customers in 5 easy steps

We're delighted to let you know that our new secure document uploads feature has landed. We're really excited about this game-changing addition to our app, which comes from an idea that was posted on our feedback site. We hope you find it useful!

Customer satisfaction is so much more than simply retaining customers. When you genuinely care about keeping your customers happy and take pride in your brand's reputation, your business will reap the benefits.

Customer satisfaction is an important part of how a business retains customers and attracts new ones through word-of-mouth referrals and positive online reviews. Nowadays, social media and review sites allow customers to publicly share their satisfaction (or indeed dissatisfaction) regarding products and services they’ve purchased from you, which could directly affect your business in a positive or a negative way.

Customer relationship management (CRM) is important for businesses that want to manage interactions with both existing and potential customers so that they can create and maintain positive relationships to, in turn, make sales and drive their organisations in the right direction.

Customers are always likely to form an expectation of a service, but how exactly do you meet or even exceed these expectations? FLG explains all.