The most powerful aspect of FLG Core is the modular approach to how you configure the system, building in steps that map your actual sales process. This may be (as show above) a simple workflow that sends a welcome email and optional text message to every new enquiry, allocates the lead to the right person or team, sets automated follow-up tasks and ultimately tracks the lead all the way through to conversion.
With FLG Core you can...
Automate your sales processes
At the heart of FLG Core is a powerful workflow engine that allows you to completely adapt the system to your sales process. You define how leads are allocated, what communications are sent and the path that a lead takes within your organisation.
At every step, you can build in conditional activities that determine the direction an enquiry takes or activities that need to take place. For example, if you've not received an important document back within 2 days, FLG Core can automatically chase on your behalf and set a task for a sales person to call them!
Capture leads from almost anywhere
FLG Core makes it easy for customers to get in touch with your business by processing enquiries from your website, social media platform, phone, email, SMS text, live chat or even an automated chat bot.
Simply integrate the platforms you wish to accept leads from and let FLG Core do the rest. Every single lead appears in the same place, allowing you to then allocate them manually or apply workflows that send the enquiry to the right person, team or even an external partner.
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Automatically allocate your leads
For many of our customers, this important feature of FLG Core is one of the most important - making sure that enquiries are sent to the right person or place! Once a lead is received, it is immediately processed based on rules that you predefine. For example, you could send it to an individual on a 'round robin' basis, a person with a particular speciality, a team based on geography or even forward on to a partner if you cannot process the enquiry yourself.
Importantly, leads are handled straight away - no more discovering a web lead in your email inbox after a couple of days!
Learn moreHave an immediate conversation
FLG Core is a truly connected communication tool, allowing you to send (and receive!) emails, text messages and letters without having to leave the app. In fact, every communication is stored against the contact making it extremely easy to see the history of every single chain.
Incoming emails and text messages pop right into FLG and, again, are stored against the lead. The owner receives a notification that a new message has arrived, which they can read and reply to quickly and easily.
Learn moreConstantly nurture your enquiries
Every industry does vary, but typically a customer will need between 6 and 12 points of contact before they make purchase. Occasionally the time from initial contact to sale is very short, but it's often a drawn-out process.
FLG Core comes with a range of automation options that allow you to nurture the relationship with your customer at evert step. These may be formal milestones (such as an initial welcome email) or more informal combinations designed to keep your customer interested in your services.
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Mass-market to all your leads
Make use of powerful document, HTML email and text message (SMS) templates to deploy marketing messages to your leads and create effective automated campaigns that resonate with your customers.
What's more, with FLG you can target your customers based on criteria you collected along the way. For example, you could email all enquiries that came from your website or send a quick text message to everyone within a particular postcode.
Learn moreEmpower your agents
With a simple click, call logs, emails, text messages and attachments associated with a lead can be made available to any agent. This allows for team members to pick-up a conversation where they, or a colleague, left off.
Learn moreIncrease the conversion rate of your enquiries
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No software to install or maintain
FLG Core runs in the cloud as a Software as a Service product, meaning that you can access your data whenever and wherever you are with no installations and no software or servers to maintain.
Fine grained access control
Safeguard your data by defining precisely what each agent has access to. Your data is always safe and secure.
Document storage included
Every edition includes unlimited document storage against each lead.
First class support
We believe in solving problems, not just responding to tickets. You need support that delivers.
Extend with webhooks & plug-ins
Developers can use the API, webhooks and a 'canvas' accessible through the UI to build business specific applications that extend FLG.
Custom branding
Add your logo, brand colours and use a custom domain name.
Multi-brand support
FLG supports businesses that trade under multiple brands.
Further Benefits
Learn more about how FLG Core can solve your business issues
Other Products
The FLG family of products is a complete, hosted framework designed to work seamlessly together. We enable your business to receive, manage, process and convert leads in a completely secure environment.