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Articles

How do insurers need to innovate in order to remain competitive?

When you or your team follow up leads in the insurance industry, it’s important to stand out from the competition the best way you can.

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Articles

How to use SMS short codes for sales lead generation

Mobile phones are a near-ubiquitous tool for communication, which makes SMS one of the most powerful marketing channels available. In this article we look at how you can generate more sales leads by using SMS short codes.

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How does sales lead management tie into a sales strategy?

When running a business, you’re likely to have a plan in place to drive your growth and success. Part of this will be your sales strategy.

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Is my lead management working?

The ultimate goal when managing your leads is ensuring that your sales or call centre team is following them up and converting them into customers.

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How do I define my lead management strategy?

When your salespeople or call centre team has the crucial job of following up leads, it’s important to define a lead management strategy.

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Where should your insurance leads come from?

In today’s digital age, insurance leads don’t just come from one place, like via a phone call.

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Do small insurance businesses need sales lead management?

Businesses, regardless of their size, need leads and enquiries to drive their continued growth.

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How do I implement sales lead management?

Managing the flow of leads coming into your business and through to your sales agents is important.

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