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Case Studies

New department places FLG at the heart of operations

Founded in 2023 as a business committed to creating accessible, high-quality training opportunities for everyone, iMeta Training has become renowned for providing adult education in the UK’s fastest growing sectors.

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WhatsApp now integrated into FLG — boosting lead generation potential

FLG has partnered with sister brand Cymba, the go-to business for SMS and Rich Communications Services (RCS) messaging amongst charities and companies looking to improve campaign return on investment.  The project brings WhatsApp directly into the FLG platform, making it easier than ever to connect with prospects through the world’s most popular messaging channel.

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Case Studies

FLG transforms national legal services firm

In 2010, when Milton Firman, an experienced legal professional, became concerned that cutbacks in public funding and rising legal costs meant that high-quality legal representation was no longer available to everyone, he launched The Legal Company – a national legal services company.

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Case Studies

FLG boosts customer’s lead-to-sale conversions by 36 per cent

Launched in 2020, primarily as an EV-focussed business, East Midlands-based Mercia Electrical immediately began using FLG in order to help them build a customer base from scratch.

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FLG - The CRM Customers Actually Love

When you scroll past posts about FLG, you’ll often see a purple heart popping up when staff talk about our customers or our product. That’s because they genuinely love what they do, the customers they serve, and the team they work with – and honestly, that kind of passion is rare.

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Why Managing Leads in Spreadsheets is Costing You Opportunities

Many organisations still rely on spreadsheets to manage leads, and it’s quietly eroding their sales potential.

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Meet Ava Dwyer – FLG’s DIYer you can trust

Whether it’s climbing, surfing or even skydiving, Ava has never been one to shy away from a challenge. But lately, the thrill-seeking has taken a backseat, since becoming the proud owner of a Victorian home, most of her spare time is now spent taming a wild garden or refreshing tired old walls with a lick of paint.

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A guide to customer satisfaction

Customer satisfaction is an important part of how a business retains customers and attracts new ones through word-of-mouth referrals and positive online reviews. Nowadays, social media and review sites allow customers to publicly share their satisfaction (or indeed dissatisfaction) regarding products and services they’ve purchased from you, which could directly affect your business in a positive or a negative way.

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