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Understanding your conversion rate is really important so that you can see the percentage of leads that are turning into sales or paying clients. It’s not enough to simply bring in leads if you’re not calculating how many of those are converting to actual sales. So, if you’re unsure where to start, how to calculate conversion rate or how to improve it, we’ve got all the answers you need in this helpful guide.
Read articleSarah Palombo joined FLG back in 2010. As our longest serving member of staff, she really has become part of the furniture! Grab a cuppa and give this article a read to get to know her more.
Read articleCRM system (customer relationship management) is an essential piece in the jigsaw puzzle of a good marketing strategy. If your business doesn’t have an effective CRM system in place right now, you’re likely to be missing out on an abundance of information that could bolster your marketing efforts, as well opportunities to grow your business.
Read articleLauren Shaw joined FLG in 2018 as our Marketing Manager, bringing with her a wealth of experience from her previous roles in the IT sector. Get to know her more and find out what she's been up to during lockdown.
Read articleWe've built a Zapier integration that allows you to exchange data and set up workflows with 2,000+ popular web apps. Discover how Zapier will make you happier!
Read articleAre you an FLG user who needs to manage an increased number of leads, send more emails each month? Do you want to access more powerful FLG features, including our fact-find and appointment-scheduling tools, advanced reporting, SMS replies, and dialler & telephony functionality? Discover the incredible value for money you get when you upgrade your FLG subscription from Plus to XL.
Read articleMaking a sale is an amazing feeling, whether it’s your first or your thousandth, but what’s the use in making such sales if you aren’t tracking them? Tracking sales is essential in business, particularly if you have a large workforce or sell products or services in various places, both online and offline. This is because sales are what keeps your business going, and if something’s working or something isn’t working, you need to know about it.
Read articleA CRM system is important for any business that gets tonnes of leads and wants to manage them easily and effectively, needs to adhere to GDPR guidelines and wants to efficiently send out marketing emails in bulk. These are just some examples of how a CRM can help your business. But choosing the right system for you and your business isn’t easy. There are lots of CRMs out there that offer a range of features for various prices, and you want to ensure that you choose the right one first time.
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