To say 2020 has been a difficult year is an understatement. That's why this year more than ever, as you start to wind down for a much-needed break, we want to wish you a Merry Christmas and all the very best for 2021.
Understanding your conversion rate is really important so that you can see the percentage of leads that are turning into sales or paying clients. It’s not enough to simply bring in leads if you’re not calculating how many of those are converting to actual sales. So, if you’re unsure where to start, how to calculate conversion rate or how to improve it, we’ve got all the answers you need in this helpful guide.
CRM (customer relationship management) is an essential piece in the jigsaw puzzle of a good marketing strategy. If your business doesn’t have an effective CRM system in place right now, you’re likely to be missing out on an abundance of information that could bolster your marketing efforts, as well opportunities to grow your business.
Lauren joined FLG in 2018 as our Marketing Manager, bringing with her a wealth of experience from her previous roles in the IT sector. Get to know her more and find out what she's been up to during lockdown.
Are you an FLG user who needs to manage an increased number of leads, send more emails each month? Do you want to access more powerful FLG features, including our fact-find and appointment-scheduling tools, advanced reporting, SMS replies, and dialler & telephony functionality? Discover the incredible value for money you get when you upgrade your FLG subscription from Plus to XL.